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Many Websites have a combination of the following:
Home PageAn introduction to your business. Basically an overview and a teaser: intrigue people to browse throughout your whole site. Let people know where they can find what they are looking for within your site. Contact UsLocation, names of Contacts (Owner, Department heads etc), with email addresses and phone numbers. A brief description of each contact may be on the site, for instance; work experience, credentials, personal information etc. About UsDescription about the company or business. How long you have been in business, where, doing what, large contracts, past history, anything that will let people know exactly what you do and how you do it. Photo GalleryA picture says a thousand words.... Depending on your line of work, a photo gallery may be included. For instance a contractor may do before and after photos of job sites, a makeup artist might do before and after photos for a client, if you sell products people need to see what you sell etc. This is where you display what you do. Calendar/EventsIf you have a business that offers seminars or classes of any sort, if you are attending trade fairs and want to include that on your site, this is where you can list your upcoming event, include location, time and date. BlogsA page where you can add information on a regular basis. A politician may run a blog on current issues, an athlete may run a blog on his/her current standing in events/races, a doctor may run a blog on latest news in medicine. CatalogueIf you are going to sell anything online (e-commerce) or just had a display of what can be purchased from you, this is where you would display it. There are numerous ways you can advertise your products, whether it looks like a catalogue for shoppers to browse, or just a list with a brief description. TestimonialsSometimes having a written testimonial is the best advertisement for your business. Ask previous clients if they are willing to have their name listed on your website with a testimonial. Sometimes, depending on the client, it will also end up being a great perk for them as well.... they can mention their own business. For instance, a contractor who builds new shelving for a Store can have the owner of the store say 'When my new shelves were built at xxxx Store it helped my customers see my products better'. ServicesThis is where all services can be listed in great detail: massage therapy, chiropractic, home renovations, book keeping, accounting etc Links to Other SitesSometimes it is a great idea to link to other web sites that have complimentary information. An accountant may like to link to the government site that explains taxes, a carpenter may want to link to a local hardware store, a dietician may want to link to a site that lists the Food Guide. NewslettersIf you like to keep in touch with a group of people by sending out a weekly, monthly, quarterly or annual newsletter, this can be achieved through your website. Past newsletters can also be posted on your site for a period of time so that people can browse through your articles. TipsHave a list of Tips that are relevant to your site. A Fitness Instructor may give tips on ensuring you stretch before and after exercise and drink plenty of water. A Pool and Spa installer may list tips for winterizing your pool/hot tub. Remember that people do not know what you know. So this is a good place to help others. FAQsWhy answer the same question over and over and over...... when your website could explain something for you. Every business owner tends to have the same questions asked, so why not list all of those here and people can get the information right away. Sometimes people don't even know they need an answer to a question until after they read the question! This is only the beginning, there are many more options that you can add. Just use your imagination and I will build it! Top of Page |